Episode 059: Building A Personal Brand with Pauleanna Reid [Winter Refresh]

Episode 059: Building A Personal Brand with Pauleanna Reid [Winter Refresh]

Dec 24, 2020


In today’s winter refresh episode, we revisit our conversation with Pauleanna Reid. When I first came across her online, it was her transparency that reeled me in. As a writer, speaker mentor, and master networker, she has made a business of helping politicians, senior executives, and celebrities tell their stories and build their platforms through her company Writers Blok.

Through her mentorship program, New Girl on the Block, she has also mentored over 200 women in 9 countries. As if that wasn’t enough, she is also a senior contributor at Forbes.

During our conversation, we talked about her journey to building not one but two successful businesses as well as her transition from the corporate world to entrepreneurship. To round out our conversation, she gives us a mini-workshop on brand building particularly from the perspective of side hustlers in the corporate space.

Listen on Apple Podcasts

You’ll learn about:

  • How to tell your story
  • Building a personal brand
  • How to find mentors and sponsors
  • Sharing your side hustle with your employer

Mentioned in this episode:

hey there!

I'm Serwaa, your new business strategist.

I’m a digital business strategy expert, headstrong high achiever, mom of two girls and wife to a strapping African man.

Embracing these facets of my life has been the key to breaking through my plateaus!

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Every Expert Needs a Personal Brand. Not Sure Where To Start?

Steal my playbook! In the age of social media, it’s not enough to expect your product or service to speak for itself. Whether you’re a corporate queen, side hustler or entrepreneur, you need a brand that creates trust with your audience.