Episode 171: Building Feminine Care Brand Kushae  with Kimba Williams

Episode 171: Building Feminine Care Brand Kushae with Kimba Williams

May 19, 2022


Today’s guest Kimba Williams and her co-founder Board Certified OB/GYN, Dr. Barb met on a cruise. They got to talking and discovered that even though they could find nontoxic alternatives for everything from shampoo to body lotion, they struggled to find natural options for feminine health and hygiene products.

After the cruise, they decided to team up and worked with a chemist to develop Kushae – a line of natural, non-toxic feminine health & hygiene solutions that support women from menstruation to menopause.  4 years later, they have raised a $1.25 million dollar seed round and are available at Whole Foods, Wegmans and Amazon.

In this episode, Kimba not only shares the story of how they built Kushae but also dives into the details of their fundraising process.

Listen on Apple Podcast

You’ll learn:

  • Finding a co-founder
  • When it’s time to move from side hustle to work on your business full-time
  • Finding the right partners to create your products
  • Getting your products into retail
  • How Kushae went about the fundraising process

Mentioned in this episode:

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