Episode 187: 7 Benefits of Podcasting with Serwaa

Episode 187: 7 Benefits of Podcasting with Serwaa

May 4, 2023


Over the past 5 years of hosting and producing this show, I’ve gotten messages from those of you who are interested in launching a podcast of your own. I’ve jumped on calls with you and we’ve traded voice notes on Instagram but I feel like I could do a little more to help you.

Podcasts are more popular than ever. With millions of people tuning in every day, podcasts have become a go-to source for entertainment, education, and inspiration. From comedy shows to true crime dramas, from interviews with experts to personal stories, there’s a podcast for every interest and niche out there. And the best part? Anyone can start one!

With this episode, I’m kicking off a series to give you insight into the business of podcasting and more specifically, my experience with podcasting.

Listen on Apple Podcasts

Watch on YouTube

You’ll learn about using podcasts to:

  • build a personal brand and establish your expertise
  • deepen your connection with your audience and customers
  • creating an outlet for your passion
  • a sales channel for your products and services
  • feed the content beast
  • create another stream of revenue
  • build your network

Mentioned in this episode:

hey there!

I'm Serwaa, your new business strategist.

I’m a digital business strategy expert, headstrong high achiever, mom of two girls and wife to a strapping African man.

Embracing these facets of my life has been the key to breaking through my plateaus!

hello there
contact me

Every Expert Needs a Personal Brand. Not Sure Where To Start?

Steal my playbook! In the age of social media, it’s not enough to expect your product or service to speak for itself. Whether you’re a corporate queen, side hustler or entrepreneur, you need a brand that creates trust with your audience.