Episode 115: How To Negotiate Influencer Brand Deals With Steph Onyekwere

Episode 115: How To Negotiate Influencer Brand Deals With Steph Onyekwere

Nov 5, 2020


In today’s episode, we meet influencer attorney and expert negotiator, Steph Onyekwere. She helps influencers negotiate brand deals so they don’t leave money on the table.

Steph started her career advising Tech companies in Silicon Valley but then got intrigued by the parallels between her Tech clients and the influencers she was following.

She quickly saw how she could make a bigger impact in the influencer space by teaching influencers how to navigate the contracts brands were giving them.

If you are new to negotiating influencer deals and partnerships listen up because Steph is giving us a behind the scenes view into how we should be negotiating.

Listen on Apple Podcasts

You’ll learn about:

  • Key phrases to look for in a legal agreement
  • Common negotiation tactics brands use
  • How to address brands trying to use your content for free
  • How to set your rates

Mentioned in this episode:

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I'm Serwaa, your new business strategist.

I’m a digital business strategy expert, headstrong high achiever, mom of two girls and wife to a strapping African man.

Embracing these facets of my life has been the key to breaking through my plateaus!

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